no-nonsense. steel.

philosophy

Every rider has their own unique sense of style and riding experience, what works for one rider may not work for another. Maybe they're after a certain look or a certain way the bike feels on the trail.
Instead of locking a frame into a single purpose, the focus should be on describing its properties and optimising the geometry and suspension travel.
The aim is to craft a frame that delivers the perfect balance between performance and aesthetics. By considering the riders individual needs, preferences and riding style we design frames that are truely yours.

Interested in an ESSAR frame? Let’s start talking about which one suits you best!

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